This is high level PR strategies and planning to position yourselves as experts with compassion. 

Thursday, February 18th ~ 12pm - 1pm

Via Zoom. Register by clicking HERE!

Title- Digital Marketing through Covid and Beyond 

About this presentation- Whether you’re new to Digital marketing, or you’ve been engaging online for a while, this presentation will provide you with the information and resources to position your practice as experts with compassion during this unique time. We will provide messaging and visual examples and resources to help you clearly communicate through the various social channels and on your website.  We will also showcase an editorial calendar that provides actionable tips and a cheat sheet to start implementing these resources. 

The local and national practices that we are working with that are having the greatest success during this time are "overcommunicating" with their clients/patients through various channels and doing as much as they can to reduce barriers to become a patient.

Presented by Jennifer Christensen, Co-Founder and VP of Marketing at Beacon.

Jennifer Christensen, Co-Founder and CMO of Beacon Media + Marketing has accrued over 20 years of award-winning sales and marketing expertise. She co-authored the book, Digital Road Map, and currently operates as Beacons chief marketing brain, managing the creative direction of Beacon and our team. 

Jennifer has a master's Certificate in Online Marketing and Social Media from the University of San Francisco. 

She was the first Alaskan to be Inbound Marketing Certified. Alongside her business partner, Adrienne, she was jointly recognized as the Marketing Visionary of the Year by the American Marketing Association of Alaska, in addition, she was named Marketer of the Year by AMA Alaska.